12 June 2009

Film Logo

I worked on a film logo today. It took me a while to get each graphic look right. Then in the end, when I put them all together with the movie title, it looked terrible. It's very much like certain things in life. You are given a task. You start with an idea. In your head, you think about how to execute that idea. You go ahead and start making it com to life. There comes obstacles. You either solve them, or you go around them. You tackle the easy challenges first, hard ones later. Hours and hours you work to refine the results. Finally, you take the individual component and align them properly. From small steps to bigger steps, you complete the puzzle piece by piece.

When the big picture presents itself, you either love it, or you don't. You try to modify it, improve it here and there, but if it's not working for you, it just won't. I had to give up after I spent 5 hours on it. It looked amateur. And if I used all that time trying to make it look nice and professional, and still came up short... Then I was the problem. Oh well, at least I enjoyed the exercise.

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